Fact:
The 80:20 rule isn’t literally true in all cases. Not all
businesses make 80% of their profits from 20% of their customers.
“Learn
How to Launch a Well-Oiled
Back-End Marketing Campaign That Will
Quadruple Your Profits
in a Matter of Months – Even if You
Never Recruit Another Lead…” Dear
Marketer, This
may seem shocking, so take a minute to let it settle in: Most
businesses that do NOT use back-end marketing do NOT earn 80% of their
profits from 20% of their customers; however, businesses
that do use back-end marketing tend to earn at least 80% of their
profits from 20% of their customers. Even
if you are
a highly successful Internet marketer, there’s a good chance
that you are running a business that either does not have a back-end
marketing system or that has a back-end marketing system that
hasn’t performed particularly well. Luckily,
things don’t have to stay this way. With a few
well-orchestrated and carefully-timed changes, you can be well on your
way to installing that back-end money machine. And, believe it or not, your
customers will thank you for it. They’ll get
what they want—namely, more high quality products from you;
and you’ll get what you want—namely: Piles and piles of cash!
A well-oiled
back-end sales strategy has a lot of virtues, but its
best virtue is that it saves you money. Instead of
fighting bitterly for every new lead and every new customer, you can
give your existing customers, who already like you and already want to
purchase from you, the chance to buy what it is they want most.
And if you do
everything right, they’ll willingly oblige. Now, you might
protest. You might say… “Doesn’t
it cost me something to set up a back-end marketing system? How do I
know that the cost of doing that won’t be greater than the
cost of collecting new leads?”
But
there’s a relatively straightforward answer to this question: No,
it won’t.
In virtually all imaginable circumstances, it is far cheaper to extract
more sales from existing customers than it is to find new leads. All
you have to do to convince yourself of this fact is to look
at the most successful Internet marketers, the most
successful businesses, and the most successful entrepreneurs…
In every case,
you will notice a common thread: Every
successful Internet marketer, each successful business, and each
successful entrepreneur is making an explicit attempt to
retain customers, to contact them as frequently as is
conducive to making additional sales, to learn more about their
preferences, and to alert them when they’re selling something
that may be of interest. So
think about
it. •
Why would eBay allow you to select your favorite sellers and then send
you information when those sellers have updated their inventories?
• Why
would Amazon carefully track and scrutinize your interests so that they
could suggest books, music, and other items that might interest you?
•
Why would every Internet marketer who has made more than a million
dollars have a newsletter that he sends out to anyone who buys
something from him… ever? • Why
is 1800Flowers.com willing to send you notifications whenever they have
a sale on roses? •
Why does Best Buy want to collect personal information about you?
In each of
these cases, the answer, again, is straightforward: It’s
because all of these successful businesses and individuals make a lot
of money when they take the time to figure out what customers want most
and ensure that they provide it. Of
course,
there are other benefits of using this method, too. For
instance…
It allows you to improve your relationship with your customers and to
establish credibility by using your back-end sales strategy as a means
to contact them on a regular basis. It
allows you to re-activate “stale” customers who do
not regularly purchase from you, but who could become frequent buyers
if only they knew more about your business and your product lines.
It allows you to provide your customers with
important product
complements, which may actually enhance their enjoyment of your earlier
products. So, to make it
short and sweet, if you don’t have a satisfactory back-end
sales mechanism yet, you need one now. You have virtually no hope of
attaining your earnings ambitions if you do not do this. Instead of
spending your time collecting payments from your frequent customers,
you will instead have to devote most of your time to finding new
ones… "How to Develop a
Powerful Back-End Sales Strategy" Developing a
powerful back-end sales strategy is not as easy as it might seem. Many
marketers are under the illusion that a back-end sales strategy
consists of… 1)
Collecting
the email address of each buyer… 2)
Setting up
an autoresponder account and sending out messages to those
buyers… 3) Waiting
for the cash to roll in… While good
back-end sales strategies involve the use of automation, they are not
as easy as the over-simplified versions that are often spoonfed to
marketers as the panacea to all of their problems. The
last thing you need to do is to spend your time creating a failed
back-end marketing system—which is exactly
what will happen if you follow the three steps listed above. Instead,
you need to find a comprehensive, tested, high-powered back-end sales
strategy that comes with detailed instructions so you don’t
have to guess what you should do at each stage. Once you find
this strategy and implement it, it will only be a matter of months
before money starts to roll in. You will be able to sell more expensive
items and achieve much higher conversion rates on all of your existing
products. "So how can you get started?
Where can you find such a strategy?" You have a
number of options. You could: 1)
Create your own back-end strategy. This would take you
years of trial and error. In the process, you might lose money and you
might lose customers. You might also lose your sanity. But you
definitely will lose something: The profit you could have earned if you
hadn’t decided to waste your time re-inventing the wheel. 2)
Follow someone’s re-hashed, low-quality tips on how to use an
autoresponder to make back-end sales. While you may have
minimal success using this strategy, there’s an even better
chance that you will have no success and even lose money. 3)
Pay $2500 plus airfare and accommodation expenses to attend a weekend
seminar that claims you will emerge on Monday as an expert on back-end
selling. This may or may not be the case; however, one
thing is certain: You don’t need to spend $2500 to get the
information you will find at a back-end selling seminar.
Now, if all of
these options seem equally unattractive to you, then you may want to
consider a fourth. And That Fourth Option Is... Back-End Secrets
Revealed How to Get More From Existing
Customers
Unlike
option #1, “Back-End Marketing Secrets Revealed” won’t
waste your time. It will tell you precisely
what it is that you need to do to develop a powerful, profit-pulling
back-end strategy—and it will do it without wasting your
time. In a matter of several hours, you will learn more than you would
through years of trial and error. Unlike
option #2, “Back-End Marketing Secrets Revealed” won’t
offer you over-simplified, untested, low-quality back-end strategies.
Unlike the garbage peddlers who sell those ebooks, I know that the
money is in the back-end. I want you to walk away happy with what you
purchased so that you come looking for me later when you want to know
something else. Unlike
option #3, I’m not going to charge you an unwieldy
sum of cash; however, I will say this: If you
ever want to hold one of these seminars and charge people $2500 to
listen to you… you had better start by learning how to use
back-end marketing techniques. What
I will do
is offer you a detailed, step-by-step set of instructions for building
the perfect back-end sales strategy… "Interested?
Keep Reading..." By
now, you may
be convinced that your current back-end strategy is
woefully inadequate. You may, for the first time,
understand that you are foregoing mountains of cash—and that
you are literally putting a cap on your own success… The only
problem is that you’re not sure how to solve
this problem and how much you should spend to solve it.
Let
me make the decision easier for you: Grab a copy of
“Back-end Secrets Revealed” and save yourself the
indecision, the lost opportunities, and the time. In a matter of
hours after you download, you will have full access to all of the
following: A detailed explanation of the
three types of “sales funnels,” including how they
work, when you should employ them as strategies, and what you can
expect as results. The secret
behind actually making the 80:20 rule work using back-end strategies.
It really is possible. And it probably isn’t what you think
it is. An explosively powerful and
often-ignored strategy that will allow you to generate tens of
thousands of dollars selling small “value-enhancing
products.” A detailed
blueprint for using email newsletters in a way that will actually
generate a return. Most marketers know how to use autoresponders and
know how to create email newsletters, but few profit from them. This
section will tell you exactly how to use them correctly.
Clever strategies for
back-end marketing that involve offering precise timing and careful
product selection. Most marketers bungle these attempts at up-selling
horribly; and if you are one of these marketers, this section is an
absolute must-read. And dozens of
other “minor details” that the average ebook on
back-end marketing casually does not mention…
But
that’s not all. In
addition to
learning important details and little-known marketing secrets, you will
also learn how to become competent at many tasks that Internet
marketers tend to do poorly. For instance, once you crack open this
ebook, you will learn… When to use audio products as
a back-end sale and when not to? The costs and
benefits associated with using video products; and the basics you will
have to know in order to use them successfully…
How to use physical products,
rather than electronic products, to make back-end sales? How and when
to sell a “Big Box” product. If you
haven’t done this before, you are probably unprepared to do
so. This ebook will ensure that you know exactly what is involved
before you ever put your money at risk. How to leverage product sales
into the ultimate wealth generators: Expensive seminars and high-cost
coaching. If you are like most ambitious Internet marketers, you hope
to one day be the person who sells out a stadium at $2500/seat. Getting
there isn’t easy, but it’s doable if
you’re willing to follow the strategy I offer in this section.
And
that’s not it. You will also learn how to…
•
Create membership sites. • Determine
which products to create. •
Collect pertinent information from your customers. • Hire
people to create products for you. •
Secure JV partners. • Build
powerful lead-generating systems. •
Up-sell, cross-sell, and employ one-time offers. • And
dozens of other vitally important pieces of any comprehensive and
successful back-end sales strategy…
Now,
I could continue all day. I could enumerate every
benefit this ebook will offer you—be it big or small. I could
tell you about all of the money you are willingly giving away to your
competitors if you do not read this ebook and learn how to create a
back-end sales strategy… But
I
don’t think I need to. I think you get it. I think you
understand what is at stake here. And I think you also understand that
what I’m offering you is plainly a bargain that you cannot
find elsewhere for less than $2500… So,
do yourself
a favor and grab a copy of “Back-End Secrets
Revealed.”
YES! Your
Satisfaction is 100% Guaranteed! So
get your
copy today:
| Back-End Secrets
Revealed: How to Get More
From Existing Customers Only $67 $27!
If you
act now.
| Yours Truly,
 P.S.
Don’t forget what I said about re-inventing the wheel. Trying
to create a back-end strategy that works requires very good information
or a lot of time and willingness to use trial and error.
Don’t subject yourself to the barrage of trial and error. Instead,
secure
your copy of "Back-end Secrets Revealed" ebook and
immediately put these strategies to work. P.P.S. What
are you looking at?
Every minute you spend reading this letter is another minute you delay
the massive rewards you will reap once you implement your new back-end
sales strategy.
| EARNINGS DISCLAIMER EVERY
EFFORT HAS BEEN
MADE TO ACCURATELY REPRESENT THIS PRODUCT AND ITS POTENTIAL. THERE IS
NO GUARANTEE THAT YOU WILL EARN ANY MONEY USING THE TECHNIQUES AND
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